Review: A.M. Crunchwrap from Taco Bell

After yesterdays Waffle Taco letdown, let’s see if some balance can be returned to the Taco Bell breakfast menu with another selection.  There’s a bunch to choose from and the A.M. Crunchwrap ranks high on the marketing campaign so let’s take a closer look.

AM Crunchwrap 1Sausage got its spotlight in the Waffle Taco so I switched things up and ordered my A.M. Crunchwrap with bacon.  Taco Bell describes the A.M. Crunchwrap like this:

All the classic breakfast tastes like fluffy scrambled eggs, a golden crispy hash brown, real cheddar cheese and flavorful bacon, wrapped up in a warm flour tortilla and grilled, so it’s good to go.

The A.M. Crunchwrap has some key qualities that make for a great fast food item.  It’s tasty, it’s highly portable, and it’s under 3 bucks.  While the Waffle Taco was a swing and a miss, the A.M. Crunchwrap is a home run.

AM Crunchwrap 2The first thing I noticed about the A.M. Crunchwrap was the size.  It’s a lot smaller than the original Crunchwrap Supreme.  The more I thought about it, the more I realized the smaller size was a smart move by Taco Bell.  The price stays lower with a smaller Crunchwrap and it works perfectly as a handheld grubbing on the go option.  Since the tortilla is grilled after folding, everything stays tight and compact.  There is virtually no mess to deal with with the A.M. Crunchwrap.  The crisped edges of the tortilla give it some delicate exterior crunch.  Utilizing the hash brown within the A.M. Crunchwrap is the real reason this product stays true to its name.  I’m not sure how well it will hold up the longer you wait to eat, but my hash brown was the hot and crispy highlight.  The Taco Bell hash brown is very reminiscent of the hash browns at McDonald’s, yet I’d say they aren’t as greasy (I tried them a la carte as well).  I didn’t notice much impact from the cheddar cheese.  With eggs, bacon, and hash brown surrounding everything, I figured cheddar cheese wouldn’t be able to stand out too much.  With that said I’d likely notice it if it wasn’t there.

AM Crunchwrap 3About on par with the impact of having a hash brown inside my A.M. Crunchwrap, the bacon played a decent role in the flavor department.  The bacon is chopped small and being familiar with the taste in non-breakfast menu items makes me wish for a different style.  It’s not terrible and it’s not amazing.  Salty and savory, but the bacon still tastes and feels on the cheaper spectrum of bacon.  Taco Bell bacon is somewhere around the old average for fast food.  Wendy’s has awesome bacon, McDonald’s and BK have upgraded theirs recently… so Taco Bell, you’re next!  For a price of $2.49, the A.M. Crunchwrap is a decent value and adding some Cinnabon Delights and a hot coffee for a couple bucks extra rounded out the meal nicely.  I really like Cinnabon Delights and the coffee was pretty good too.  I can see myself getting this combo again in the future.

AM Crunchwrap 4What a relief it is that the A.M. Crunchwrap was good enough to ease the bad memory of the Waffle Taco.  While the bacon is due for an update, it’s hardly been in the spotlight to warrant the change.  Having a new focus and adding a breakfast-centric meat will likely make Taco Bell consider upgrading the bacon.  For now it’s passable and far and away a better option than the bland sausage patty.  The bottom-line with the A.M. Crunchwrap is it may not work perfectly if you dissect every individual part, but the entire package is what counts. This feels like it will end up being the true winner on the Taco Bell breakfast menu.

Pros: A hand-held Crunchwrap is a great grubbing on the go option for breakfast. Under 3 bucks. The hash brown. The bacon is so much better than the sausage.

Cons: Even though the bacon a better option than the sausage, it could use an update. 41 grams of fat to start your morning.

Taste: 7.75/10
Value: 7.50/10
Grubbing on-the-go: 9.25/10
Price: $2.49

Overall GrubGrade: 8.00/10

More Info:
Nutrition Facts:
Serving Size - 207 grams
Calories - 660
Total Fat - 41 grams
Saturated Fat - 12 grams
Cholesterol - 130 milligrams
Sodium - 1280 milligrams
Carbs - 51 grams
Dietary Fiber - 4 grams
Sugars - 3 grams
Protein - 22 grams

32 comments on “Review: A.M. Crunchwrap from Taco Bell

  1. Varf says:

    I have been hearing that there is some sort of sauce inside of the AM Crunchwrap. Is this true?

    • Alex K. says:

      Absolutely. The 17-year-old drop out’s saliva.

      Really though, I’d just put some hot or fire sauce on it.

    • hyperion says:

      Yeah, there is… kinda gross that they put it in there, its almost like all of their special sauces, mayo based and just unnecessary. You could probably ask them to hold the sauce…. there’s no name for it on the taco bell menu description but trust me, its in there. How about no sauce Taco Bell and just drop a few salsa packets in the bag… you don’t have to ask me if I want salsa packets!!!

      • Mike Kelsey says:

        I order the am crunch wrap without meat. I love meat, but try one of these without, it’s unbelievably good and I think it’s the best tasting portable breakfast I’ve ever had, hands down. Kudos Taco Bell! It’s great every time I order it.

    • john says:

      I usually hate all of taco bells sauce but it works with this and its really good

    • nate says:

      The sauce in the AM crunchwrap is their creamy jalepeno sauce. It also comes on their quesadillas.

  2. MP says:

    It does look pretty small. But is it less filling than say, 2 tacos or a 1/2 pound burrito? $2.49 is more than I like to drop on a single Taco Bell item if it’s going to be so small. I’ll probably try it once, tho.
    Taco Bell’s cheddar cheese is bland & has zero flavor and I think I’d rather just have nacho cheese on it instead.

  3. SkippyMom says:

    Sorry, I am an awesome cook. There is no such thing as “FLUFFY scrambled eggs” in the FF world.
    Besides? That crunch wrap looks like someone barfed inside of it. I am glad the price is affordable, rare these days, but no. And no.

    Taco Bell needs to just stay away from breakfast.

    • TJ says:

      Why should they stay away? There are plenty of other chains that do a mediocre job at breakfast, the only real standout for me is McDonald’s. These are pretty decent, we’ve had them for a while in CA. The only thing that I don’t like too much is the bacon, but for something relatively cheap and quick, one of these is a decent option, especially when the McDonald’s line is long.

    • Sascha says:

      I have a way more simple solution for you. Why don’t you simply stay away from Taco Bell breakfast?

    • mike says:

      Definitely is a thing, fluffy eggs I mean. Just because your fat ass likes them heavy doesnt mean there arent other styles.

    • TM says:

      I would think an “awesome cook” could cook anything, including FLUFFY scrambled eggs. I barely cook (microwave is my friend), but I can make them. Btw, what’s “in the FF world” mean? Anyway, one day I hope to try the bacon version of this…maybe next weekend. Looks AWESOME! Not at all what you think it looks like. And since you think that, why do you care about it being affordable? Stay home and make your own breakfast, or just don’t go to Taco Bell for it. ; – )

      • TM says:

        This is an update on my reply from July 20th… I tried the bacon version the next day and REALLY liked it! Nice fluffy eggs too!! I think a week later, I got the steak version. REALLY liked that one too!! Nice job Taco Bell!!!

      • Em says:

        You all are dumb as dirt. The commenter was saying she’s a good cook (and can presumably make fluffy eggs, you dolts), and in her opinion, there is no such things as genuine fluffy eggs in fast food (that’s the mysterious FF you were so utterly bewildered by). Reading comprehension, people.

        • TM says:

          Not dumb as dirt, Em, but did you notice the time I posted that?? EARLY A.M. I wasn’t awake enough to get the reading comprehension down right apparently (like the FF I couldn’t figure out).

  4. Alex K. says:

    Well, if I’m ever at Taco Bell before 11am, I guess I’ll try one of these. I figured it’d be better than the waffle taco. I’M GLAD IT IS.

    Only 50 cents more too.

  5. Sarah says:

    I totally agree with this, though I haven’t tried the waffle taco. Guess there is no rush to do so!

    We seem to be in synch with Taco Bell breakfasts. I’m curious to see what you think of the breakfast burritos.

  6. homercles82 says:

    I had the same thing this morning with a sausage, egg, and cheese burrito.

    The crunchwrap is one of the best breakfast items out there. It is a perfectly sized breakfast option, and mine did have a sauce similar to the quesadilla sauce.

    The burrito, while good, is a tad small for it’s price and was nothing special.

    I did remark that I felt the shredded cheese is a nice difference from the slices at other places, plus I liked the chopped bacon. I was nervous at first, but with it being chopped it is more evenly distributed in the crunchwrap.

    To finish up, I’m not sure what people are expecting. It is fast food from Taco Bell. Reading the internet makes it seem like everyone expected taco bell to put out a super high quality product.

    It is what it is, a fast, cheap breakfast option. And, in my opinion, is immediately one of the best fast food choices.

  7. homercles82 says:

    I forgot to say, try to find a corporate owned Taco Bell near you to eat at. We have one in our area and I refuse to eat at the others. The quality is higher and prices are always correct.

  8. Dannielle says:

    Yes, there is a sauce inside. It’s the same one used in their quesadillas. I had the steak version this morning and for the first half, I thought there was no sauce. All of it was largely in the middle and some spillover on the bottom, I wish it was evenly distributed because I feel it’s what gives a more unique taste. Meanwhile the steak was chewy and rather forgettable.

    I don’t see myself going out for this much but it’s not offensive to me either so I see no reason for them to get rid of their breakfast. I didn’t have to immediately run to the bathroom either so that’s a plus. I hope they can that make Waffle Taco better though, I haven’t heard of anyone liking it.

  9. Stu says:

    Yes this does have a sauce on it. It’s the same one in the quesadillas they serve (jalapeño sauce?) I don’t know, it’s creamy and slightly spicy.

    I tried all 3 varieties with co workers yesterday, and the sausage was just gross, bacon was decent, and the steak one was AWESOME. It had the signature Taco Bell taste that the other 2 were lacking. Still doesn’t compare to the regular crunchwrap supreme though, that thing is godly with shredded chicken or steak.

    I would recommend the steak one for sure, especially if you like other steak for breakfast fast good items (steak/egg/cheese bagel or steak breakfast burrito)

  10. missouri says:

    I picked up the bacon variety and to sum it up in one word, underwhelmed.

    Overall, I thought it lacked seasoning throughout and was bland. Wasn’t horrible or fantastic either way. Would I go out of my way to pick it up or be late to work to grab one? No.

  11. JF says:

    That is smaller than I would have expected, particularly when seeing it on top of the wrapper (and knowing how the crunchwrap supreme compares). But seeing as all 3 options are 600+ to 700+ calories, not a bad thing. And sounds like it’s a pretty filling item. If you get a side of hashbrowns or the cinnabon delights, I suspect you would be pushing close to 1000 calories.

    Never really understood why people judge items based on size, when, at least for me, it comes down to taste and how filling the item is. Seems like a decent value and may give it a try at some point, but not much of a breakfast person myself. And when I do, I usually go for a lighter breakfast anyway.

  12. Ariel says:

    Taco Bell over in the Los Angeles area has been serving the AM crunchwrap for over a year I’m guessing. I think it’s very good though I only tried the sausage version. I should at one point try it with bacon. I don’t recall the AM crunchwrap to have any kind of sauce on it except for the fire sauce I add to it. Maybe they changed it since the breakfast launch?

    A few years earlier, Taco Bell in my area had it’s own small breakfast menu with a breakfast bean burrito (eggs, beans, cheese and red sauce), steak quesadilla (eggs, green sauce, steak and cheese) and a breakfast gordita (eggs, cheese, tomatoes and baja sauce) to name a few.

  13. Bob says:

    I don’t understand how this got over a 1 on the rating. We tried all of taco bell’s breakfast items last weekend…horrible excuses for food. I think a can of cheap cat food would taste better.

  14. Rebecca says:

    I must be very easy to please cause I thought the AM Crunch was very good with my coffee which was also good. As for size, I’ve had them twice and have not yet been able to finish it. This A.M. I got the steak crunch (terrific) and coffee, headed to my grocery store parking lot. I ate half of the crunch before going grocery shopping. I finished it when I came out. I also didn’t over-buy in the grocery. I enjoyed my morning. I guess that I just really enjoy the simple, but good things in life and would probably love all of you!

  15. EZ2PLEEZ says:

    Soooooo many haters……If you care so deeply about quality, cooking, or calories then you should be jerking off at the gym and you shouldn’t be consuming crunchwraps. I had my first am crunchwrap today and it was frickin awesome!!! In fact, i made a run for the border again for dinner! Taco Bell is the ultimate perfection in any white trash weekend, and anybody who doesn’t LOVE it should be deported! You know all you dirty little porkers are drinking Pepsi for breakfast from the gas station and chicken nuggets in the microwave for din din, so why you gotta pretend you’re too high brow for the bell? Hilarious!

  16. […] And if you are still…hungry…for more, here’s a review of the new A.M. Crunchwrap from GrubGrade: […]

  17. matt says:

    The sauce is to spicy! Should warn people that its in there! Not into spicy so my wrap got thrown away! Just nasty to have jalapeno sauce. Mild salsa maybe jalapeno is a solid NO!

  18. Espero says:

    First off, this is my first time on the site and I must say I like the format and attention to detail in reviewing something as humble as a Taco Bell breakfast wrap. I had one of these this morning and I couldn’t tell if there was cheese in it (it doesn’t appear to be there when looking at it). I could taste some richness, but I wasn’t sure if that was the quesadilla sauce leading me to taste something that wasn’t there. I could totally see this being good with no cheese for the dairy averse out there (I can handle it, but prefer not to without a good reason).
    I have been a long time McMuffin fan, but the AM Crunchwrap with bacon comes close to this icon of breakfast food. What it may lack in pizzazz it makes up for with the convenient package. Having the hash brown inside is brilliant, although the “crunch factor” depends on how quickly you will eat it (not really a factor for me). It does seem less greasy than McDonalds’ hash browns, but even if it weren’t it wouldn’t matter thanks to the package.
    The sauce is surprisingly well suited to the sandwich, and was nowhere near “to spicy” as another commenter posted (who must not be into ‘o’s as well ;), although I can’t rule out that they could have changed this since last year. All in all I would definitely consider Taco Bell again for a truly mobile breakfast option, or when the lines at McD’s are 10 cars long.

  19. Deanna Jerde says:

    I think you are a very snooty man and i believe the a.m. crunchwrap was the greatest thing to happen to mankind since the transferring of horses to america. Frankly i think its great. 11/10

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