Review: Lucky Charms Shake from Burger King

Burger King’s Froot Loops Shake was a pleasant surprise for me.  Having a line-up of milkshakes based on kids cereal flavors is an idea I’m sure all the fast food places wish they jumped on first.  The second entry for Burger King is the Lucky Charms Shake and it’s now available at participating locations nationwide.
Burger King describes their new Lucky Charms Shake like this:

Velvety vanilla-flavored soft serve, LUCKY CHARMS® oat cereal with marshmallows, and sweet sauce are hand spun to perfection; to create our twist on one of America’s classic breakfast cereals.

I loved Lucky Charms cereal growing up and even though I rarely eat it these days, I can still enjoy a bowl or two.  It’s weird that I like Lucky Charms cereal a lot more than Froot Loops cereal, but I preferred the Froot Loops Shake over the new Lucky Charms Shake.

Some of the issues I had with the new Lucky Charms Shake go hand in hand with the problems I had with the Froot Loops Shake.  First of all, it’s not much to look at.  Kids cereals really liven up a grocery store aisle with their brightly colored cartoony boxes that grab your attention.  Burger King has done a nice job on packaging some of their products (see the variety of Chicken Fries boxes), but no effort went into these new cereal shakes.  The cup is clear and the shake itself is 99% white vanilla.  The tiny specks of color don’t do much for the visuals.  Second shared problem is why no cereal topping?  It would help texturally and visually and it would be pretty easy to do.  Looks aside, what really matters is how it tastes.  The first three or four sips hits me with a mix of super sweet marshmallow candy syrup and vanilla, plus the hint of oat cereal.  So right off the bat I taste a sweeter version of Lucky Charms cereal.  The flavor seemed to then get a little unbalanced after a while and maybe it was my tastebuds going into sugar shock. I found the shake’s flavor to get a bit flat the more I drank it with that initial Lucky Charms vibe fading fast.  The Froot Loops Shake definitely didn’t suffer from this issue.  The marshmallow pieces passed through the straw just fine.
At a price of $3.19 for 16 ounces of shake, the value is about average.  With that said, I’d like a little more bang for my buck for me to come away truly impressed.   I’m looking forward to more cereal shake variety in the years from BK and there’s plenty of worthy candidates to choose from.  I only wish my favorite kids cereal translated over to a shake better.

Pros: First few sips.

Cons: Needs a Lucky Charms cereal topping. Visuals.

Taste: 6.25/10
Value: 5.75/10
Price: $3.19

Overall GrubGrade: 6.00/10

More Info: bk.com
Nutrition Facts:
740 calories
17 grams of fat
107 grams of sugar
129 grams of carbs
17 grams of protein

2 comments on “Review: Lucky Charms Shake from Burger King

  1. Richard Ginn says:

    The Froot Loops Shake pics from your review looked much better than this. It is a as if they hardly put any lucky charms in the shake.

  2. Brian says:

    I haven’t tried it myself, but a friend of mine didn’t care for it. He said the first taste was good, but as he drank it, it started tasting like soap.

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