Review: Froot Loops Shake from Burger King
Cereal with a target audience under the age of 13 combined with dessert is a very underutilized idea. These combinations haven’t been given their proper respect and I’m guilty of this just as much as anyone. I only came to acknowledge what a great idea this is recently and I feel the new Froot Loops Shake from Burger King is a worthy start to get a mass audience on my side.The new Froot Loops Shake is described by Burger King like this:
Velvety Vanilla-Flavored Soft Serve, FROOT LOOPS Cereal pieces and sweet sauce are hand spun to perfection to create our twist on one of America’s classic breakfast cereals.
It’s not like cereal/dessert mashups are brand new. They’ve popped up over the years and briefly made a blip on my radar during that time. Like most of the population, I’ve needed something to target me, now an adult, on a national level.As a kid, I liked the flavor of Froot Loops… I loved the smell, and hated the texture. It wasn’t in my top 5 favorite kid cereals, but I still had some fondness for it. Patience was always required to let those razor-sharp cereal pieces get softer so they wouldn’t tear up my mouth. Yes I’m exaggerating, but as a kid, these were my thoughts and they’ve stayed with me until now. The Froot Loops Shake from Burger King manages to take everything I liked and loved about Froot Loops cereal and removed what I hated. This was a pleasant surprise.The smell is dominated by the vanilla-flavored soft serve and whipped topping, so you don’t get the same impact as pure cereal pieces, but the creamsicle-like cereal shake smells nice too. As expected from the promo images, the Froot Loops cereal pieces are crushed pretty small. The bigger cereal pieces don’t retain much of any of their original texture and it’s slightly off-putting, but not bad enough to ruin the shake. As I said before, I’m not looking for the amount of hard crunch that Froot Loops bring, but I’m also not looking for it to be at its softest texture. Somewhere in the middle of these textures is likely incredibly difficult to pull off in a milkshake so it wasn’t a surprise that BK wasn’t able to get there. To possibly remedy this issue, it would have been cool to have some fresh Froot Loops cereal pieces sprinkled on top of the whipped topping so we’d have a little control over our textures. Another idea would be to give us cereal pieces that weren’t so crushed down and a bigger straw to make their travel easier (think bubble tea straw). Or since we’re talking cereal, maybe a spoon/straw hybrid. Yeah this is my wish list for a perfect Froot Loops dessert product. I hope it doesn’t confuse you enough to get the idea that I didn’t like this shake. Despite the fact that I’m pointing out ways to improve it, I was actually pretty pleased with the shake overall. The flavor of the Froot Loops Shake proved to be a very accurate throwback to my childhood memories of the cereal. It’s incredibly sweet and you might feel physically awful about yourself 30 minutes after finishing it, but the experience drinking the shake was an enjoyable one for me.There was only one 16-ounce size available for the Froot Loops Shake and it was priced at $3.19 in Maryland (suggested price is $2.99). As milkshake prices go in the fast food world, this shake was an average value. A little Froot Loop cereal topping to crown the whipped topping would have been a nice touch. This goes for visuals too. It’s a bit unimpressive to look at. A Froot Loops themed cup would help. It kind of looks just like a boring vanilla milkshake until you bring it up for a closer look.The novelty of a Froot Loops Shake really worked for me and the essence of the cereal came through with every sip. There’s room for improvement, but I’m happy that Burger King ended up with a respectable new product. This opens the doors for future cereal shakes and I’m hoping BK manages to make it happen. If the Froot Loops Shake sells well, I see no reason why a family of cereal shakes won’t find a home at BK.
Pros: Sweet throwback to kid cereal days. Froot Loops flavor comes through in every sip.
Cons: Only one size/price available. Cereal pieces are crushed pretty small and the bigger pieces are expectedly very soggy. Needs Froot Loops topping the whipped cream or maybe a Froot Loops themed cup.
Overall GrubGrade: 8.00/10
More Info: bk.com
Calories - 720
Total Fat - 17 grams
Saturated Fat - 11 grams
Carbs - 126 grams
Sugar - 103 grams
Cholesterol - 65 milligrams
Sodium - 560 milligrams
Protein - 16 grams